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LegalShield Promotes David Coffey to Chief Digital Officer Kaynak:   Business Wire   Ekleyen:  Alper Balibeyoğlu   11-19-2016 09:16:10
ADA, Okla.--(BUSINESS WIRE)--LegalShield, one of North America’s leading providers of affordable legal plans and identity theft solutions for individuals, families and small businesses, announced today that it has promoted David Coffey to Senior Vice President, Chief Digital Officer, effective immediately. Coffey was formerly the Chief Media Director. He will continue to report directly to LegalShield CEO Jeff Bell. ...


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How U.S. Manufacturing Is About to Get SmarterKaynak:   The Wall Street Journal   Ekleyen:  Nedim Kaya   11-18-2016 09:10:21
The aim is to make factories more productive, less costly to operate and more reliable...


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Ebso'da Sanayi 4.0 ZirvesiKaynak:   Milliyet   Ekleyen:  Deniz Üstünkar   11-18-2016 06:50:29
Ege Bölgesi Sanayi Odası (EBSO) ’Sanayi 4.0 Zirvesi" düzenledi. Toplantıda CDO Turkey İcra Kurulu Başkanı Bülent Kutlu "Sanayi 4.0 ve Dijital Dönüşüm" oturumunda konuşmacı oldu. ...


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How moment marketing is bringing personality back to programmaticKaynak:   MarketingTech   Ekleyen:  Mehmet Kürşad Demirkol   11-17-2016 09:11:10
Right now, the digital ad industry is facing an existential crisis.

Depending on who you ask, around a quarter of all internet users (at least in the US) use adblocking software....


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How to Block the Ultrasonic Signals You Didn’t Know Were Tracking YouKaynak:   WIRED   Ekleyen:  Deniz Çörüslü   11-16-2016 09:32:02
Dystopian corporate surveillance threats today come at us from all directions. Companies offer “always-on” devices that listen for our voice commands, and marketers follow us around the web to create personalized user profiles so they can (maybe) show us ads we’ll actually click. Now marketers have been experimenting with combining those web-based and audio approaches to track consumers in another disturbingly science fictional way: with audio signals your phone can hear, but you can’t. And though you probably have no idea that dog whistle marketing is going on, researchers are already offering ways to protect yourself....


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EXCLUSIVE - What to look for in your new Chief Digital OfficerKaynak:   OpenGov   Ekleyen:  Ömer Faruk Uzun   11-15-2016 08:47:08
Governments globally are awakening to the reality of their need for a Chief Digital Officer (CDO) to guide their journey in the Digital Age. ...


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What does a Chief Digital Officer do? | #ibmwowKaynak:   Silicon Angle   Ekleyen:  Menekse Ezgi   11-14-2016 10:12:07
CDO is generally understood to stand for Chief Data Officer, but that isn’t how the Schaeffler Group sees it. Instead CDO stands for Chief Digital Officer. What’s the difference?...


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Gartner Hype Cycle for Digital Marketing & Advertising, 2016 Adds Predictive B2B Marketing AnalyticsKaynak:   Forbes   Ekleyen:  Zafer Özçelik   11-13-2016 09:21:52
Three new technologies are in the hype cycle for the first time including Ad Blocking, Predictive B2B Marketing Analytics and Mobile Wallet....


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Sensing the smart manufacturing futureKaynak:   Shanghai Daily   Ekleyen:  Duygu Şatana   11-12-2016 09:08:07
At Siemens’ Chengdu-based factory, machines work automatically, seldom interrupted by manual operations. Over 100 kinds of products are produced in each of the lines. ...


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Predictions 2017: Digital transformation budgets will top the billion-dollar barKaynak:   ZDNet   Ekleyen:  Fisun Koç   11-11-2016 09:32:30
Forrester predicts that digital transformation will tip from experiences to operations in 2017....


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