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The chief marketer of 2016Kaynak:   CMO Australia   03-29-2015 01:57:00
Based on findings from multiple studies, data-driven insights are predicted to dominate the world of the CMO in 2016.

What will the future of marketing and the role of the CMO look like in 2016? What marketing tools will be employed? How will marketing metrics be applied? Will data-driven marketing fulfill its potential?


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