|
|
| Kaynak: Marketing. Technology. Inspiration. 04-24-2015 09:32:18 |  Mayur Gupta, global head, marketing technology, Kimberly-Clark
Technology has been growing exponentially for many years now. Consumer options are directly tied to this growth. Marketers have been intensely focused on keeping pace with new channels and technology, and this focus has been a crucial element in the rise of the marketing technologist. However, when it comes to innovating in this new role, the key to success lies in the consumer, not necessarily the technology
Tümünü Oku |
| | | | | | | | |
|
