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| | | | Kaynak: Marketing Türkiye 09-07-2015 09:11:55 |  Will Rogers şöyle der: “Reklam, insanların ihtiyacı olmadığı şeyler için, sahip olmadığı parayı harcamaları için onları ikna etme sanatıdır.” Yani reklamcılık ya da pazarlama diyelim özünde bir ikna sanatıdır, ama dikkat edin yalan söyleme sanatıdır demiyoruz....
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| | | | Kaynak: IndustryWeek Ekleyen: Gazi Demirci 02-15-2017 09:32:56 |  This is the third of my three posts on moving from dumb manufacturing to smart.
In the previous blog, we discussed Waves 1 and 2; this one will cover Waves 3 and 4. The four waves are layers--each builds on the one before.
Collectively, they drive first-time-right quality.
Wave 3: Improve quality management with centerlining...
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| | | | Kaynak: Chain Store Age Ekleyen: Kam Nazer 11-07-2017 09:30:39 |  J.C. Penney is going big on toys this holiday season.
In July, the retailer announced it was opening toy shops in all its stores, with an expanded assortment available online. Penney on Monday said it is expanding the assortment, and has entered into a partnership to add products from the popular Lego brand in some 875 locations, with a wider selection featured online starting in December....
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